Operator
Founded:
Headquarters:
London, UK
Email:
Trusted by:
Betting customers across retail and online channels globally
Retail betting shops and online sportsbook
Casino, poker, bingo & virtual gaming
Mobile & in-play betting platform
Risk & trading services
Responsible gambling & regulatory compliance
METHODS
Sports betting (pre-match & live)
Online casino & live dealer games
Online poker & bingo
Virtual sports & novelty markets
Retail shop network operations
TYPES
Betting account services and transactions
Platform and market supply for partners
Live streaming and event markets (select)
Customer service & multi-channel support
Player protection, compliance & AML/KYC frameworks
SERVICES
1934
Overview
William Hill is a renowned UK gambling operator founded in 1934 and headquartered in London. Over the decades it has built a strong presence across retail betting shops and online platforms, offering sports betting, casino, poker, bingo and virtual gaming. The company's online operations expanded significantly with the digital era, and it operates in multiple jurisdictions. William Hill prioritises regulated-market access, responsible gambling, and leveraging technology to deliver quality customer experiences. With its brand heritage and diverse offering, William Hill remains a major player in both retail and digital betting sectors globally.
Top Features
Established brand with deep-market presence
Broad product suite covering sports, casino, poker, bingo
Retail plus online channel strength
Mobile and live betting capabilities
Strong regulatory compliance and player protection frameworks
Fees & Pricing
Fees, odds and terms depend on region, channel and product offering. Contact William Hill for detailed information.
